Some of the above questions may strike you as relevant to an evaluation of logos as well as ethos-questions about the completeness and accuracy of information and whether it is used fairly.

Does her education or experience give her credibility as someone who should be listened to on this issue?.

Does she acknowledge that an issue may be complex or multifaceted?.

Does she accurately convey the positions of people with whom she disagrees?.

Does she avoid excessive reliance on emotional appeals?.

Does she speak respectfully about people who may have opinions and perspectives different from her own?.

Does she use the evidence fairly? Does she avoid selective use of evidence or other types of manipulation of data?.

Does she provide complete and accurate information about the issue?.

Does she demonstrate familiarity with different opinions and perspectives?.

Has the writer or speaker cited her sources or in some way made it possible for the audience to access further information on the issue?.

Some of the questions you can ask yourself as you evaluate an authorвЂ™s ethos may include the following:

The audience sees her as someone worth listening to-a clear or insightful thinker, or at least someone who is well-informed and genuinely interested in the topic. You are asking yourself what elements of the essay or speech would cause an audience to feel that the author is (or is not) trustworthy, credible, and of high moral character.ДЄ good speaker or writer leads the audience to feel comfortable with her knowledge of a topic. When you evaluate an appeal to ethos, you examine how successfully a speaker or writer establishes authority or credibility with her intended audience.

Ethos pathos logos definition